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The Center for Agroforestry

Meet the UMCA Faculty and Staff

Michael Gold

Michael Gold, Ph.D.


Research Administration

Interim Director, UMCA.

Outreach

Co-editor - Action in Agroforestry Newsletter, Green Horizons Newsletter.

Teaching

FOR 4385/7385 - Agroforestry I: Theory, Practice and Adoption, as part of online (nonthesis) Agroforestry Masters and Graduate Certificate programs. .
http://online.missouri.edu/degreeprograms/agroforestry/index.aspx

Research Foci

Marketing research on nontraditional products (e.g., chestnut, elderberry, pawpaw) to enhance market development of agroforestry products; chestnut orchard production and market research directed to development of chestnut (mainly Chinese cultivars - Castanea mollissima) as a viable horticultural crop for Missouri producers.

Graduate Education

Currently advise 12 agroforestry online MS programs, 5 graduate certificate programs.
http://online.missouri.edu/degreeprograms/cafnr/agroforestry/masters/index.aspx

Current Grants

  • Integrating Agroforestry into Small Farm Productions System. Gold, M.A. (PD). Funding Source: USDA ARS. Amount Received $1,000,000. Dates: 7/1/2017 – 6/30/2018.
  • Missouri Agroforestry Summer Institutes: High School Educator Training for Curriculum Delivery. PI: Gold; Co-PIs: Ball, Stelzer; GRA: Hemmelgarn. Funding Source: USDA NCR SARE PDP. Amount Received: $70,335. Dates: 1/1/2017 - 12/31/2019
  • Identify Novel Uses of Black Walnut and its Byproducts. PI: Lin; Co-PIs: Roy, Cai, Coggeshall, Gold. Funding Source: Missouri Dept. of Ag. - Specialty Crops Block Grant Program. Amount Received: $29,500. Dates: 1/1/2017 - 12/31/2018

Selected Publications

    • Agroforestry research, education and outreach overviews
    • Jose, S.; Gold, M.A.; Garrett, H.E. 2018. Temperate Agroforestry in the United States: Current Trends and Future Directions. In: Temperate Agroforestry Systems 2nd Edition. A.M. Gordon (Editor), S.M. Newman (Editor), B. Coleman (Editor) In Press
    • Mori, G.O.; Gold, M.A.; Jose, S. 2018. Specialty crops in temperate agroforestry systems: Sustainable management, marketing and promotion for the Midwest region of the U.S.A. In: Integrating landscapes - Agroforestry for biodiversity conservation and food sovereignty. Montagnini, F. (ed.). In Press
    • Lovell, S.T.; Dupraz, C.; Gold, M.A.; Jose, S.; Revord, R.; Stanek, E.; Wolz. K. 2017. Temperate Agroforestry Research – Considering Multifunctional Woody Polycultures and the Design of Long-Term Field Trials. Agroforestry Systems doi:10.1007/s10457-017-0087-4
    • Gold, M.A. Agroforestry. 2016. Encyclopaedia Brittanica Online. Encyclopaedia Brittanica, Inc.
    • Jose, S.; Gold. M.A. 2014. Agroforestry. In: Achieving Sustainability: Visions, Principles, and Practices, 1st Edition. Debra Rowe (ed). Detroit: Macmillan Reference USA.
    • Specialty crop market and consumer research
    • Cernusca, M.M.; Gold, M.A. 2015. Breaking down market barriers for elderberry growers and producers. Acta Horticulturae 1061:269-277.
    • Cernusca, M.M.; Aguilar, F.X.; Gold, M.A. 2012. Post-purchase evaluation of U.S. consumers’ preferences for chestnuts. Agroforestry Systems 86(3):355-364.
    • Cernusca, M.M.; Gold, M.A.; Godsey, L.D. 2012. Using the Porter Model to Analyze the U.S. Elderberry Industry. Agroforestry Systems 86(3):365-377.
    • Aguilar F.X., M.M. Cernusca, M.A. Gold and C. Barbieri. 2010. Frequency of consumption, familiarity and preferences for chestnuts in Missouri. Agroforestry Systems 79:19-29.
    • Aguilar, F.X., M.M. Cernusca, and M.A. Gold. 2009. A preliminary assessment of consumer preferences for chestnuts (Castanea spp.) using conjoint analysis. HortTechnology 19(1): 216-223.
    • Gold, M.A., M.M. Cernusca and L.D. Godsey. 2009. Agroforestry Product Markets and Marketing. Chapter 11. In: Garrett, H.E. (ed). North American Agroforestry: An Integrated Science and Practice. 2nd Edition. Agronomy Society of America, Madison, WI
    • Cernusca, M.M., M.A. Gold and L.D. Godsey. 2008. Influencing consumer awareness through the Missouri chestnut roast. Journal of Extension 46(6). Published online. 8 p. http://www.joe.org/joe/2008december/rb7p.shtml
    • Gold, M.A., M.M. Cernusca and L.D. Godsey. 2008. A competitive market analysis of the U.S. shiitake mushroom marketplace. HortTechnology 18(3): 489-499.
    • Gold, M.A., M.M. Cernusca and L.D. Godsey. 2006. Competitive Market Analysis: Chestnut Producers. HortTechnology 16(2): 360-369.Gold, M.A., L.D. Godsey and M.M. Cernusca. 2005. Competitive market analysis of eastern red cedar. Forest Products Journal 55(12): 58-65.
    • Gold, M.A., M.M. Cernusca and L.D. Godsey. 2005. Update on consumers’ preferences for chestnuts. HortTechnology 15(4):904-906.
    • Gold, M.A., M.M. Cernusca and L.D. Godsey. 2004. Comparing consumer preferences for chestnuts with eastern black walnuts and pecans. HortTechnology 14(4):583-589.
    • Gold, M.A., L.D. Godsey and S.J. Josiah. 2004. Markets and Marketing Strategy for Agroforestry Specialty Products in North America. Agroforestry Systems 61:371-382.
    • Socio-Economic dimensions of agroforestry
    • Rhodes, T.K.; Aguilar, F.X.; Jose, S.; Gold, M.A. 2016. Factors influencing the adoption of riparian forest buffers in the Tuttle Creek Reservoir watershed of Kansas, USA. Agroforest Syst. doi:10.1007/s10457-016-0045-6
    • Valdivia, C.; Barbieri, C.; Gold, M.A. 2012. Between forestry and farming: Policy and environmental implications of the barriers to agroforestry adoption. Canadian J. of Ag. Economics 60(2):155-175.
    • Proceedings/Other Publications
    • Gold, M.A.; Cernusca, M.M. 2013. Increasing agroforestry adoption and networking in the Midwest through targeted professional development - “The Agroforestry Academy”. Annual Green Lands Blue Waters Conference, Univ. of Minn., Minneapolis, MN. Nov. 20-21, 2013. Poster.
    • Gold, M.A.; Cernusca M.M.; Jose S. 2013. Creating the knowledge infrastructure to enhance landowner adoption of agroforestry through an agroforestry academy. In: Laura Poppy, L, J. Kort, B. Schroeder, T. Pollock and R. Soolanayakanahally (eds.) Agroforestry – Innovations in Agriculture. Proc., 13th North American Agroforestry Conf. Charlottetown, PEI, Canada. p. 92-96.
    • Mason, A.; Blanche, C.; Crowe, T.; Gold, M.; Jacobson, M,; Jose, S.; Josiah, S.; Norland, E.; Onokpise, K.; Wight, B. 2012. Advancing agroforestry through certification of agroforesters: Should the Society of American Foresters have a role? Commentary. Journal of Forestry 110(8):466-467.
    • Outreach
    • Cartwright, L.; Goodrich, N.; Cai, Z.; Gold, M. 2017. Using NRCS Technical and Financial Assistance for Agroforestry and Woody Crop Establishment through the Environmental Quality Incentives Program (EQIP). Agroforestry in Action AF 1016. 4 p.
    • Gold, M.A., H.L Hemmelgarn, G.O. Mori (eds). 2015. Training Manual for Applied Agroforestry Practices – 2015 Updated Edition. MU Center for Agroforestry. 385 p.
    • Byers, PL., AL Thomas, MM Cernusca, MA Gold and LD Godsey. 2014. Growing and Marketing Elderberries in Missouri. 2012. UMCA Agroforestry in Action Guide. 12 p. (revised)
    • Gold, M.A., M.M. Cernusca and M.M. Hall (eds). 2013. Training Manual for Applied Agroforestry Practices – 2013 Edition. MU Center for Agroforestry. 245 p.
    • Gold, M.A., M.M. Cernusca and M.M. Hall (eds). 2013. Handbook for Agroforestry Planning and Design. MU Center for Agroforestry. 80 p.
    • Gold, M.A., M.M. Cernusca and L.D. Godsey. 2013. Marketing Principles. Chapter 9. In: Training Manual for Applied Agroforestry Practices – 2013 Edit. MU Center for Agroforestry. p. 138-157.
    • Gold, M.A. and M.M. Cernusca. 2013. Planning for Agroforestry. Chapter 2. In: Training Manual for Applied Agroforestry Practices – 2013 Edition. MU Center for Agroforestry. p. 16-30.
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